Mission Statements ... and Famous Friends

I'm trying to put together a comprehensive, but catchy brochure for the Center for Digital Strategies (long overdue), but am having trouble being concise. Here's what I have so far:

Today’s networked economy requires business leaders to see their businesses as part of an increasingly decentralized, more partnered global environment.

To meet this challenge, executives must capitalize on technological innovation and the Internet to create new management strategies – DIGITAL STRATEGIES.

I thought this was a slight improvement on the dense mission statement: The Center for Digital Strategies' mission is to advance the theory and practice of management in a digital, networked economy and to link practitioners and scholars in ways that build economic value. Or the tagline, the Center for Digital Strategies focuses on enabling business strategy. But maybe not.

Let's free write a bit. Some other verbs to consider as push points: Collaborate, Create, and Connect. Dialogue, Research, and Education? The second series sounds dull - of course, no cute alliteration.

The Center brings together practitioners (CIOs, CxOs, GMs) and scholars to examine the role of digital technology in creating competitive advantage. We do this through roundtables (corporate and academic), panels and one-on-one interviews (Tech@Tuck and Radio Tuck), research and field studies, case studies, and the MBA Fellows program. We also contribute analysis regularly to CIO magazine, Information Week, Forbes, Fortune, and the Financial Times.

I'll give it some more thought.

In the meantime, I thought I'd use the relative anonymity of this site to give a shout-out to two of our friends:

Good Friend 1

Good Friend 2